Having a hard time hearing in noisy situations? Try positioning your head so that the speaker you are trying to hear is aimed at your right ear.
Recent Italian and British studies have proved that people understand 58% better when spoken to in the right ear.
Professor Sophie Scott, of the Institute of Cognitive Neuroscience at University College London, agreed.
"Most people process speech and language on the left-hand side of the brain and while it is not cut-and-dry a lot of what goes in our right ear will be dealt with by the left-side of the brain.
"The other side of the brain is more involved in things such as interpreting emotion and that is why we have these kind of findings.
"We can also see this tendency when people use the phone, most will naturally hold it to their right ear."